
Product, Service and User Experience
Joy of sharing pregnancy experiences
This project aims to find novel and comfortable solutions for healthcare and well-being with a combination of innovative future products and services providing great user experiences: a seamless integration of hardware, software and services.
​
The objective was to produce research insights, visual presentations, creative wearable product concepts, models and prototypes and even new kinds of business model ideas
​
The project was done in collaboration with Toshiba Design center in Japan along with Chiba University and Aalto University.

Client /
Toshiba (Japan)
My Role /
Design Research, Concept development, UX / UI
Course work /
8 week - Advance product design
​
Team -member /
Anton Anala, Yue Hu
​
Year /
2014

Design brief & Process
Solution for healthcare and well-being with a combination of innovative future products and services providing great user experiences Pregnancy in 2020


Research Analysis
Three emerging themes (Emotional Connection, Sharing Experiences and Understanding Baby's need)

Product development

<Mood board>
<Sketches>
<3D model and 3D Print>
Concept
E-Moi is a combination of product, service and experience

Product
​
It is a combination of hand-held device with sensors (to measure heart beat for example) and is connected with user’s mobile phone.
Service
​
The service aspects are linked with information's that are sent and received with medical experts during and after pregnancy.
Experience
​
The experience aspects is about feeling, and sharing the special moments that the pregnant women goes through for nine months.

UI examples

Flow of usage map


Usage Scenario / Storyboard
